Insights
Ideas grounded in operating reality.
Industry insights and research from Consoul Associates’ practitioners.
Customer Experience: A Tale of Two Approaches
A real banking onboarding story shows why customer effort, touchpoint management and service recovery define customer experience.
Personalized Customer Service: Elevating the Customer Experience
Why a personalized approach improves customer satisfaction, loyalty and retention—with a direct impact on revenue.
AI-Powered Customer Service: Revolutionizing How Businesses Engage with Customers
How emerging Gen AI use cases are changing the way businesses engage with and support their customers.
Special Education: The Role of Inclusive Education (IE) in Transformation
Inclusive Education differs from the traditional education model by making curricula, physical environment, and other facilities accessible to everyone. This program allows the special students to be in the classroom where they even get extra services like therapies.
Special Education: How Early Intervention (EI) Sets a Foundation for Success
Discover the crucial role of early intervention in special education. Learn how it sets the foundation for success, offering personalized support for children with special needs.
Assistive Technology: How It’s Transforming Special Education
The advancement in assistive technology has been a game changer in special education, significantly improving the learning experience of special students. Assistive technology includes devices, software, or tools that help special kids meet their diverse needs, like improving their physical, sensory, and communication skills to develop their essential life skills.
Performance of Kerala-Based NBFCs Vs Commercial Banks
Business, NBFC, Banking
The Retail Loan Surge: NBFCs' New Focus
In recent years, Non-Banking Financial Companies (NBFCs) have experienced a significant increase in the total credit they extend, spanning across sectors such as agriculture, industry, services, and retail loans. Despite this overall growth, the share of credit directed towards industry has declined, falling from 40.6% in FY19 to 36.1% in the first half of FY24. A similar trend is observed in the services sector, where the credit share has reduced from 17.9% in FY19 to 14.6% in first half of FY2
How a Strong Brand Strategy Drives Business Success?
In today's competitive marketplace, businesses of all sizes must stand out to succeed. One powerful way to achieve this is through a well-crafted brand strategy. Whether you are a small startup or an established company, a strong brand can set you apart from the competition and pave the way for long-term success. But what exactly is brand strategy, and why is it so important?A brand strategy is a detailed plan that guides your business. It includes your brand's mission, values, vision, and targe
The Power of Customer-Centric Strategies
Customer experience makes or breaks a company in the world today. Following a clear customer centric strategy is prime for the growth and sustenance of any brand.
Modern Marketer Mindset: What orchestrates business driving forces?
In a competitive market, marketing innovations are triggered by customer needs. Customer needs are not always simple but most times they are really tricky. To grab customer attention, to create customer interest and to display the best interest of the company’s business attributes, it is crucial for a marketer to have a clear view of what constitutes modern marketing. For modernizing marketing capabilities, a full suite of changes have to be embraced with utmost clarity and commitment.Social sta
Competitive Advantage of business: How digitisation helps
A competitive advantage is an attribute(s) that allows a company to achieve superior margins compared to its competition and generates value for the company and its shareholders. It is the ability to produce goods or services at a price point and quality level that competitors cannot match. While racing to win customers, improve margins and boost the bottom line, only the most creative and innovative companies can secure a competitive advantage.If you haven’t yet achieved this aim, it is time t
MakeInIndia Catching Up?
India is reducing the use of Chinese products by lowering imports, which is down by 35% during the period of April to March 2020, compared to the corresponding period in 2019. At the same time, our exports to China has increased by 45%. Does this mean China has started to use more Indian goods?
Why do SMEs/Startups need HRMS?
Affordability of HRMS for small firms
Top 10 Indian Companies by Market Capitalization 2010-'20
Public Sector Companies or Financial Institutions are no more the favorites of stock markets.Here is an interesting motion infographics on the market capitalization data of PSUs compared to private players through the years 2010 – 2020.Top 10 Indian Companies by Market Capitalization 2010-'20 | Industry Insights | Consoul Associates
Atmanirbhar Bharat: Impact Story
An analysis on the impact of Atmanirbhar Bharat Package(1). How the package affects various business sectors like MSMEs and NBFCs, and sections of citizens of India
Product Evaluation: A Journey
How to go about evaluating a software product.
Loan Write off: Myth & Reality
BackgroundFY 2017-18 was a year of frauds, with Punjab National Bank, the fourth-largest bank in the country was defrauded with Rs.14357 crore, the largest in Indian banking history. The bank ended up with record loss of Rs.12130 in March 2018 compared to the profit of Rs.1187 crore in the previous fiscal. The bank had to completely provide for the defrauded amount and wrote off the loan along with other NPA loans. Wilful default, frauds or for any reasons, majority of the banks recorded loss th
Economic news highlights
A concise collection of economic news highlights and developments.